"Sign up to our e-newsletter below and receive a 10% discount on your order!"

Pawrpose: AI Pet Parenting App That Understands Your Pet’s Mood

  • Snap a photo, let AI reveal your pet’s emotions, and build a daily emotional journal that helps you connect and care better.
iPhone-15-Pro-2-scaled.png

Meet Pawrpose

Pawrpose is the AI pet parenting app that helps you understand your pet’s emotions.
Snap a photo, and our pet mood AI reveals how your furry friend feels: calm, playful, or anxious, then saves each moment in a personalized emotional journal.
Over time, you’ll see patterns, moods, and memories that help you care and connect in a whole new way.

Whether you’re a loving pet parent or someone who wants to make pets’ lives better, Pawrpose brings empathy and technology together, helping you nurture your bond every single day.

Explore More

AI Keeps Track of Your Pet's Life, Feelings, and Story

At Pawrpose, we believe that the first step to being a good pet parent is to get to know your pet.

The Pawrpose Journal is the most crucial aspect of our software for pet owners. It helps you keep track of everything that happens to your pet, including their feelings, behaviours, and daily occurrences, all in one smart timeline.

This isn’t simply a list. It helps you remember things about your pet as they develop, and it makes you a better, more understanding, and more confident parent.

Pawrpose AI learns more about your pet every time you add something, which makes the insights more personal, accurate, and helpful over time.

With the Pawrpose Journal, you can perform the following:

Track daily moods & emotions
Log how your pet feels each day and spot emotional changes early.
Create a lifelong memory timeline
Save photos, notes, milestones, and special moments, all organised automatically.
Get AI-powered insights
Pawrpose AI connects patterns in behaviour, mood, and routine to help you understand why things change.
Scan photos for behavior & mood
Upload a photo and let AI interpret posture, expression, and emotional signals, and instantly save it to the journal.
Build smarter routines
Use your pet’s history to improve care, routines, and daily decisions

 AI Pet Parenting, Built Around Your Pet

Pawrpose uses AI to help pet parents understand emotions, behaviour, and daily needs, all personalised to each pet.

Pawrpose AI

An AI pet parenting assistant that learns from your pet’s journals, photos, and behaviour to offer gentle, helpful guidance. AI that remembers, learns, and adapts.

Built for Pet Parents

Designed for everyday pet parents who want to understand their pet better, not medical charts or complicated data.

Personalised Insights for your Pet

Every insight is tailored to your pet’s unique personality, mood patterns, and history, not generic advice.

AI Pet Insights, Personalized for Your Pet

Make Every Moment of Care Count

Pet parenting is made of small, daily actions, and Pawrpose helps you keep track of them all.

With Pawrpose, you get a personalised daily insights view that brings together your pet’s moods, routines, and care tasks in one clear place, so nothing important gets missed.

From emotional changes to simple tasks like medication or routines, Pawrpose helps you stay present and confident every day.

With Smart Daily Insights, you can:
  • See your pet’s daily summary
    View moods, activities, routines, and notes from the day in one simple dashboard.
  • Track care tasks & routines
    Know at a glance if meals, walks, or medication were completed — and spot gaps early.
  • Understand patterns over time
    AI connects daily actions with mood and behavior changes, helping you make better decisions.

Pawrpose connects the dots over time, not just moments.

See Extra Features

Animals Reported Through Our App

insta_assets_crop_1f5bb341-2571-4a39-ba44-aaa15138e92c5225376055970037177.jpg
insta_assets_crop_4DEF64FC-C9EA-4E26-951A-BFEAC31FEA77-27839-00000FA665208301.jpg
insta_assets_crop_6b470127-0ff5-45e7-8225-1733659b93701265938672078141894.jpg
insta_assets_crop_21D04DC6-19F4-44D5-99D0-ACCD951BCC40-65544-00001ECEC989609E.jpg
insta_assets_crop_47D72E21-3322-431E-B58E-409FACF3C652-43605-00001331834B813B.jpg
insta_assets_crop_63ABF379-F653-403B-9A62-38AE008CD25B-44152-0000157209A96D33.jpg
insta_assets_crop_110B5CF3-C2EB-444D-8CCF-DDF0583C435A-23672-0000036AF2AAD274.jpg
insta_assets_crop_5908D7BC-1747-4E50-B484-EBA0E4F1B2AE-74813-00002F290C9B9A40.jpg
insta_assets_crop_671260c7-af24-4ad9-9af6-b50ca9c3fa8b8841500195024393098.jpg
insta_assets_crop_675690B1-978D-466D-B679-7C0540B4754C-5890-000001FBD7DFE301.jpg
insta_assets_crop_841037fe-384b-4df2-9577-b9021d3f2c1d28246334110814778.jpg
insta_assets_crop_A9FC60BE-3701-43E5-876E-CF804345ABA7-30912-00000EB358DDC2F0.jpg
insta_assets_crop_AEC228BF-2131-4449-B288-6714F8B9EAE5-90138-00004D559D68FA5E.jpg
insta_assets_crop_BEA609DF-635C-4FBB-9DA9-0E4A1B1C589E-30912-00000EB5B4F1AD34.jpg
insta_assets_crop_c19db4fe-c71b-49f2-b7e8-d4d99831c0f91631702282941199778.jpg
insta_assets_crop_ce0d9979-7d2c-4a94-8823-869a6ce9ef5d8481243101992692233.jpg
insta_assets_crop_ebd747e6-c4b0-48a9-b988-e4d89b51d3fb9055812913748644674.jpg
insta_assets_crop_F462B6B1-F2BE-416E-A922-1936AAB5FEFE-80482-00002609FEC708D2.jpg

What Animal Lovers Are Saying About Us

Our Testimonials

Finding Pawrpose was a major deal for my dog, Rookie, and me. I sought to find an organisation that genuinely prioritised animal welfare rather than merely treating animals as commodities. I could see straight away that my dog was more at ease and comfortable once we started using Pawrpose. I finally felt convinced that I was giving her something that was crafted with actual intention. Her mood and energy got better. Pawrpose is more than just a name for me now. It’s something I do every day to take care of her.

Adrian N.

Pawrpose changed the way I think about taking care of pets. You can immediately understand the difference. Everything is planned out, and my dog and cats show it in how they act. The scan feature really puts my mind at ease because it helps me figure out what’s best for each of them instead of just guessing. They look better, feel better, and really like it. Pawrpose raises the bar, and once you’ve had that level of care, you can’t accept anything less. I trust this app and recommend it to anyone who wants the best for their pets.

Juan Antonio

Today I thought about how much Molly is a part of my life every day. I don’t cut corners when it comes to taking care of her since she’s not just my cat; she’s family. I chose Pawrpose on purpose, not because I had to. I feel like my pet parent understands me every time I use it. Molly’s actions illustrate that the app cares about both the small things and the big things. She’s been happier, more relaxed, and more fun in general. What I enjoy most about Pawrpose is that I know there is a greater significance behind it. It has nothing to do with trends or quick remedies. It’s about doing what’s best for pets like Molly, and that’s why I keep going back to using the app each day.

Valeria P.

I’ve had dogs my whole life, and I’ve learnt to be careful about what I give them. Pawrpose stood out right away because everything they do is well thought out and done well. Everything feels like it was made with care, not rushed. My dog reacted very well, and that peace of mind is worth a lot. I don’t say this lightly, but Pawrpose keeps its promise. People’s trust in this app is evident.

Milena Z.

Download our Mobile App Now

Pawrpose stands out as the AI-based pet parenting app that focuses on caring for pets with love and empathy. It assists the pet parents in understanding their animal’s emotions, devising personalized daily schedules, as well as providing life-saving aid when time is of utmost importance.

Frequently Asked Questions

Pawrpose is an AI pet parenting app that helps people understand, support, and protect animals together.
Using pet mood AI and daily emotional tracking, it helps pet parents feel closer to their pets while connecting with a compassionate community of advocates, shelters, and volunteers.
From understanding emotions and building lasting memories to supporting rescues in real time, Pawrpose makes pet care more connected, transparent, and kind.

Most animal welfare platforms focus on logistics, adoption listings, donations, or rescue coordination.Pawrpose goes deeper.

We believe real change starts with understanding animals on an emotional level.
That’s why Pawrpose combines AI emotion detection, pet wellness insights, and community compassion, creating the first platform that connects how animals feel with how people help.

Pawrpose AI, Your intelligent pet friend. Alongside tools such as analysis of emotional states based on photographs, reminders for care and feedback on the IPO (Initial Pet Offering) training process, it helps you to monitor your pet’s mood, behavior and habits. It also fuels our chatbot, able to answer your questions on anything from diet queries to behavior tips, personalized for your pet.

Pawrpose AI gives you two powerful ways to better understand and care for your pet. With the Photo Scan, you can snap a picture and our AI will analyze posture, tail, ears, eyes, and body language to reveal how your pet is feeling in the moment. These insights are saved in your Pet Journal, so you can track changes and patterns over time. With the AI Chat, you can ask anything, from diet and training to behavior and wellness, and get guidance personalized to your pet. As you use the app, Pawrpose learns about your pet’s unique needs and personality, making every answer more tailored and supportive. Together, the Scan and Chat features provide a complete picture of your pet’s emotions, health, and daily care, helping you bond closer and parent smarter.

Pet parent subscriptions unlock unlimited Emotional Scans, weekly wellness recaps, and fully customized care routines, all personalized through your pet’s memory in the app. Pawrpose remembers your pet’s moods, behaviors, and milestones, so every insight and suggestion is tailored to their unique needs. Subscribers also enjoy premium features like priority AI assistance, an extended Pet Journal history, collectible memory cards, and exclusive community perks. With Pawrpose Premium, you don’t just get tools, you get a smarter, kinder way to care for your pet, with more personalization, more insights, and more support every day.

To report a stray, add a photo and location, set an urgency level, and use the Rescue Alert feature. Pawrpose will send live alerts to users, shelters, and volunteers in the primer zone. This not only makes the process quicker, but ensures that more animals can be saved.

As a fosterer or supporter of local shelters, you can report strays, adopt, and even join the volunteer network that we are building. Create a Volunteer Profile and take an active role in providing care, transport, or rescue, and we can reach you faster for any help you can provide.

Volunteers can create a public profile directly in the app. You can change how your account will be displayed so that others can see your location and skills, including rescue skills. Help people find you by adding tags like #TransportHelp, #EmergencyCare, or #FosterAvailable. You will be visible on the app to those who need real-time support.

Pawrpose is live in Europe, North America, and South America at the moment, while global expansion is on the way. We are growing to aid more animals and communities every single day.

Shelters can sign up as users via the app and submit verification documents. After approval, shelters get complete access to the adoption profile tools, event promotion, community alerts, donation tracking, and others.

Report it right away through the “Report Your Issue” function in the app, or contact us via email at contact@pawrpose.org. We take these kinds of issues very seriously and do everything in our power to safeguard our users, and the animals.

Our mission is to intertwine animal lovers, shelters, and volunteers in one powerful platform to rescue, care for, and save more lives together. With AI and community, we are transforming how pet care and animal welfare are done.

If you’re experiencing any issues or have questions, we’re here for you. Simply email us at contact@pawrpose.org and our support team will assist you. You can also report any issue directly through the app for faster help.

Bugs, account issues, concerns , technical problems, general feedback, and more can be reported. If the issue is urgent, please specify in your report.

Absolutely! After resolving your inquiry, you may be sent a follow-up survey. Feedback enables us boundlessly improve services.

Your AI Pet Parenting App

Understand Your Pet’s Feelings

Take a photo and let Pawrpose AI reveal your pet’s emotions.
Build a daily emotional journal that helps you connect and care deeper.

Subscribe to get updates, pet stories, and early access to new AI features.